PURE IBO Cassie Wimberley benefits from Team28

Here at PURE, Independent Business Owners (IBOs) have seen incredible results from their participation in the Team28 Challenge.

The Challenge is over, but you, too, can still benefit from the 28-day detox program. Products from PURE’s CORE4, the HealthTrim® line, Everyday Essentials and the GPS line, help facilitate the removal of toxins from the body while supporting weight loss.*

Cassie Wimberley is a PURE Silver IBO who saw amazing results with the 28-day Detox. After teaching in an elementary school, Cassie decided to stay home with her children and work her PURE business full time. She wanted her old self back and desired to feel comfortable again. Cassie participated in the 28-day detox program to develop healthier habits and to jumpstart her weight loss. She had been taking products by PURE for five months before starting the program, so she knew how wonderful they were. 

She invited her mother to join her and, together, they completed the program. Cassie lost 15.4 pounds and 14.75 inches in 28 days.** She has maintained the weight she lost and is enjoying wearing clothes she hasn’t worn in a long time. She found that the accompanying food guide and daily calendar, along with the support she found on the Team28 Facebook group, were very helpful and motivating.

When Cassie is not managing her PURE business, she enjoys making jewelry, painting, baking and spending time with her husband, her 9-year-old son and her 4-year-old daughter. Her favorite products are Organic Sulfur, CORE4 and PURE Café. She loves how the products are created for entire families. And she loves that every single ingredient in each product is listed on the label so you know exactly what you are taking.

Cassie’s favorite bible verse is Psalm 46:10; ’Be still and know that I am God.’ She says that this verse, “…helps on a hard day, on a beautiful, happy day, and anywhere in between. God has our backs and is there for us in all times, both good and bad. God made me a determined person, and if I start something, I always try to finish it to the best of my ability. I lean on that verse all the time, knowing that God is with me through it all.”   

Cassie recommends to, “Do something amazing for yourself and your health by participating in the 7-day and/or 28-day detox. Be strong and have the mindset that you can do it!”

If you’d like to learn more about the PURE Detox and what it can do for you, visit https://livepure.com/7-day-detox.


**Individual results may vary. PURE 7-Day Detox Program lowers your calorie intake and suggests physical activity for best results. Share the plan with your doctor if you have a medical condition or are taking prescription medications prior to use.


The pioneering spirit of PURE IBOs

It’s Columbus Day, when we celebrate Christopher Columbus’ traditional discovery of the Americas on behalf of the crowns of Castile and Aragon, crowns that would later form the nucleus of modern-day Spain. Today we honor a pioneer who was not afraid to explore new opportunities.

Columbus spent years lobbying Queen Isabella I of Castile and King Ferdinand II of Aragon, asking them to fund an expedition to establish a western sea passage to the East Indies. At that time, the spice trade that travelled the Silk Road from India and China to Europe had been cut off by the Ottoman Empire, starving Europe of food flavorings such as ginger, pepper and turmeric. By the way, these are spices used in products by PURE today. A sea route around the southern tip of Africa was still some years off. Thus, there was a great demand for spices. Tremendous wealth would be made by anyone who could find and deliver supplies.

We all know that Columbus did not set out to find the Americas. He wished to approach the East Indies from an easterly direction. However, this would mean crossing the Western Ocean, an ocean that was estimated to be between 2,000 and 12,000 miles wide. Columbus mistakenly believed in the lesser distance so that when, after five weeks of sailing, his expedition reached an island in the Bahamas, he assumed he had sailed around the far side of Planet Earth and arrived in India. He and his 80-plus men assumed the natives were “Indians” and, sadly, that name stuck.

While prospective PURE Independent Business Owners do not risk losing the lives of themselves and 80 men on the ocean, they are still all business pioneers. The biggest difference is that they are not pushing out into the unknown: PURE has been in business for over ten years and the products have stood the test of time, and are trusted by consumers here in the Americas and around the world.

Have a look at livepure.com and, when you decide to take the plunge with our business opportunity, it will be plain sailing from then on, with PURE.

The Acai “Beauty” Berry

The acai (pronounced ah-sigh-EE) is an incredible berry that has an impressive nutritional composition. Acai is reddish-purple in color and has a tangy flavor. It is small and round and comes from acai palm trees native to the rainforests of South America. There, the locals extract the juice from the fruit by soaking it in water, pressing it and sieving.1

Known as the “beauty berry,” the acai is deep purple pigment is high in anthocyanins, a powerful class of phytonutrients that function as antioxidants. Antioxidants are important because they protect the body from free radicals and play a part in the fight against aging.

Acai for the heart

Acai has the added benefits of the essential fatty acids omega-3 and omega-6. These are required for proper structure and function of every cell in the body. They may benefit heart health and play a crucial role in brain function, growth and development. Omega-3 may be beneficial for the heart and omega-6 (linoleic acid) and omega-9 (oleic acid) may help maintain blood cholesterol levels already within normal range. *

Acai for the skin

Acai has a greater antioxidant content than any of the berries that typically are contained in the American diet, including raspberries, strawberries, cranberries, blueberries and blackberries.  Antioxidants play a huge role in the body’s defense against the aging process by blocking free radical damage to our skin and other tissues. It’s believed that ingesting antioxidants is just as important, if not more so, than applying them topically to the skin itself.*

Acai by PURE

Acai superfruit by PURE is unique as it contains no added sugar, maximizing the benefits of this powerful fruit. It contains the whole berry, including the skin and fruit pulp, and is not diluted with other juices. It is also gluten free, non-GMO and kosher. Plus, the taste is delicious!

How to enjoy Acai Superfruit

Take 1 fl. oz. in the morning and in the afternoon. Additional servings may be taken throughout the day, if desired. Acai may be taken alone or mixed with other superfruit juices by PURE. Try making your own smoothies with Acai Superfruit.

Be sure to keep the bottle refrigerated and shake well before use. Once opened, Acai should be consumed within 30 days. We do not recommend children to take Acai.  If you are pregnant, nursing, taking a prescription medication, or have a medical condition, consult a physician before using this product.

To order Acai Superfruit, visit livepure.com, and discover recipes using Acai and our other superfruit juices here.

1 https://www.teadorabeauty.com/blogs/all/81575238-acai-the-beauty-berry-a-brazilian-superfruit-gone-global



Hit your detox goals with delicious recipes

Now is the time to get your health back on track, and support your weight loss journey with PURE’s 7-Day and 28-Day Detox Programs.  People are seeing amazing results! In just one week, you’ll remove harmful toxins from the body and experience better digestion, more energy, improved mental clarity, fewer sugar cravings and reduced body fat.*

To help you on your journey, we’re sharing the following recipes that are easy to make using products by PURE that are part of the Detox Packs. These are delicious and nutritious ways to experience Whole Health and support you on your detox journey.

Simply blend the ingredients together and enjoy!

Summertime Detox Drink

  • 1 Grape ENERGY
  • 1 scoop of GPS Hydrate
  • 1/3 cup of strawberries
  • A bottle of water
  • Ice

Heaven In Your Mouth

  • One packet of PURE Café
  • 6-8 fl. oz. of unsweetened, nut-based milk
  • Dash of vanilla extract
  • Ice

Seasonal tip: Want a festive fall twist on this recipe? Use the Limited-Edition PURE Cafe in Pumpkin Spice!

Blue Green Goddess

  • 1 Mixed Berry ENERGY
  • One scoop of Greens
  • One scoop of Mila
  • 1 fl. oz. of GoYin
  • 1 cup water
  • Ice

Our bodies naturally remove toxins through seven channels of elimination. Carefully selected products by PURE help this process by nutritionally supporting the body’s natural health-maintaining processes. Follow the program for seven days, or if you desire a deeper detox, continue with the 28-day program for additional results. You’ll create sustainable habits and experience life-changing results. You’re on your way to a lifestyle of Whole Health.

Learn more at https://livepure.com/7-day-detox.

Detox your body with PURE:

Detox Pack — This combination of herbs and botanicals effectively helps facilitate the removal of toxins from the body while supporting your weight loss journey during the 7-day and 28-day detox plans.

Detox Plus Pack — This pack was created with two in mind. Grab your weight loss partner and get ready for success!

HealthTrim® Cleanse (capsule or liquid) — A blend of cleansing herbs and botanicals. Cascara sagrada, the primary ingredient in Capsule Cleanse, has traditionally been used to support the body’s primary channel of elimination and aid in regularity.*

Probiotic — Following your cleanse, use this formula of pro- and prebiotics to help foster beneficial bacterial growth and help maintain a healthy digestive system balance.

Order your products by PURE today and start enjoying overall health and wellness.

Getting to know Dr. Haiyan Li, PURE Formulation Scientist

Meet Dr. Haiyan Li. As a physical chemist, she develops products by mixing ingredients in the lab. Her role as a formulation scientist is to formulate products, and Dr. Li is an expert at creating and maintaining all of PURE’s formulas.

Not only does she formulate new products, she reformulates current products as needed and stays up-to-date on the latest trends and published research. She also works with vendors to ensure the accuracy, purity and safety of raw materials.

“I take great pride in knowing that our products are helping others,” says Dr. Li. “It is pleasing to see people love the products I make.”

Every morning, Dr. Li can be found in PURE’s in-house Research & Development laboratory creating products, organizing and working with vendors to ensure they can duplicate the formulas. She meets weekly with material suppliers who share new information about raw materials trends, research and clinical studies. She also spends time reading journals and websites to stay up-to-date on the latest trends.

Dr. Li collaborates daily with Darin Blackhurst, Director of Research and Development & Quality. Darin works closely with members of the Wellness Advisory Board. After meeting with Darin, Dr. Li drafts a preliminary formula with key ingredients to ensure the viability of the product. She adds different flavor agents to ensure the finished product mixes well and tastes great.

“It’s not easy creating a product,” says Dr. Li. “From drafting the formula to finishing the piece, it takes a lot of time and effort. There might be several versions of a formula that we have to discard and recreate if its effect, taste and dosage are not to our liking.”

Dr. Li appreciates our Independent Business Owners for their support and love of the products she creates. They encourage her to work hard and create more. She is currently working on some new ideas, but wouldn’t share her secrets … not yet, at least.  She looks forward to surprising our IBOs with new products that will help everyone maximize their overall well-being.


Dr. Haiyan Li has a Ph.D. in Chemistry from University of Maine. She lives in Frisco, Texas with her two daughters and husband. She enjoys traveling and watching her children play volleyball.

Reflecting on 9/11

Today, on the seventeenth anniversary of 9/11, Patriot Day, we remember the tragic events, loss of life and the profound effect on people’s lives.  We remember the 2,977 people whose lives were stolen, their families, and the many, many others who were injured, or who suffered long-term health effects due to the terrorist attacks in New York, Washington D.C. and Pennsylvania.

For me, this event was personal as it happened in my country and in the city in which I was born. I believe that 9/11 changed us all.

Not only do we mourn our losses, but we celebrate our fortitude and our passion for positive change. As Americans, we have a strong resolve not to yield when adversity strikes. We unite as a nation not to be cowed, but instead to push forward. Patriot Day reminds me of the great dedication we have as a community, and a country.

The American people are famous for the unity embodied by our flag and in our love of country. We are blessed that in adversity, we come together in strength.

Today, we shall spend a moment in silence together to remember those who lost their lives, and to offer gratitude for those who work to make our lives better.

Jennifer Evans
PURE Marketing Copywriter

Yoga – peace among the chaos

The Department of Health and Human Services has designated September as National Yoga Month to educate about the health benefits of yoga and inspire a healthy lifestyle.

More than just a physical exercise program, yoga can help people achieve clarity and harmony in life. You don’t need any special skills to begin practicing yoga. Yoga offers the opportunity to improve your mind, body and spirit; improvements in your balance and poses will come naturally as you practice.

Yoga is a healthy discipline

A friend once told me she wanted to find a yoga class that would maintain her interest. She had attended many classes, but she got bored with them, either from a lack of connection with the teacher, the type of yoga, or because it just wasn’t the “right” time.

There is a plethora of wonderful yoga classes and amazing teachers at the gym I go to. I attended a few yoga classes because I thought I needed the calming affect they provide, but I never felt I accomplished anything. Sometimes I felt more stressed because it wasn’t the high-intensity exercise I was used to.  What I didn’t realize is that there are many kinds of yoga available, from the meditative, calming kind to more physically demanding classes.

Styles of yoga

Hatha yoga and Yin yoga are good choices for beginners. These are both slower paced and use the classic approach to breathing and exercise. If you want to relax, these styles are for you.

If you are looking for yoga that is slow and comfortable, try Iyengar yoga. This kind focuses on precise movements. Poses are held for longer periods of time while focusing on controlled breathing. This class often uses props to help hold your pose.1

Kundalini yoga is equal parts spiritual and physical. This type really works your core and breathing, with fast-moving, invigorating postures and breathing exercises.1

Ashtanga yoga is for the advanced person. These postures are more physically demanding, with standing and floor postures. 1

Vinyasa yoga is the most athletic of yoga styles. The movement is coordinated with your breath and you move to flow from one pose to another. Jivamukti yoga is similar to this style, but infused with Hindu spiritual rituals. 1

If you want to sweat, Bikram yoga may be for you. This yoga is done in a sauna-like room that is set to 105 degrees.

Cleanse your mind and really relax after a hard day’s work with restorative yoga. The name itself describes this type of yoga.

Yoga can be great for pregnant mothers. Prenatal yoga is adapted specifically for moms-to-be in all trimesters. This style really prepares Mom for labor and delivery by focusing on breathing, pelvic work and bonding with the baby.

My daughter and I signed up to participate in a goat yoga class. My daughter has a fascination with goats, and I love yoga, so I thought we’d combine the two. It was fun! The owner walked around placing a baby goat on the backs of people, upon request. Goat yoga is definitely a trend that is happening all over the United States.

Not into goat yoga? Try out yoga in the company of puppies, the latest trend! This is a great way to do Downward-Facing Dog while getting kisses from man’s best friend, and lowering your stress levels. Also, proceeds often benefit animal rescue charities.

A new magic

I continue to participate in yoga, not only to test my body, but also to test my spirit.  Through yoga, I’ve discovered a new magic within me and I’ve changed my outlook on life. Yoga allows me to bring peace to any chaos from the day.

As you know, PURE is a big proponent of exercise, for both our health and well-being. Yoga is just one way to exercise in a fun way that will help you feel great and stay fit.


Jennifer Evans
PURE Marketing Copywriter