Ingredient spotlight: Amino acids

Remember studying DNA and protein synthesis in biology? You might recall seeing a picture of a “chain” in your textbook, like beads on a necklace? Just to refresh, that “chain” was a sequence of amino acids that together forms a protein.

Many of our dietary supplements offer amino acids for good reason. Amino acids are the building blocks of life. They help build and repair organs, muscles, glands, ligaments, tendons, nails, skin, and hair. They also aid in the formation of antibodies, they carry oxygen through the body, and they play a role in muscle activity.

The body must have all the amino acids, essential and non-essential, in order to build the proteins it needs to repair, grow and maintain cells. Keep in mind that when you are under the weather or dealing with significant stress, your body may not be able to produce enough of these amino acids to meet your needs which makes supplementation very important.

When your body does not get the amino acids it needs, your muscles start to waste away, your immune response may decrease, fatigue sets in and you may notice changes to the texture to the skin and hair.1

Essential and non-essential amino acids

Essential amino acids are “essential” because you have to have them, and your body cannot make them on its own. The only way to get them is through food or supplementation. The following is a list of the nine essential amino acids; the first three are usually grouped together to make up branch chain amino acids (BCAAs).2

  • Isoleucine
  • Leucine
  • Valine
  • Lysine
  • Methionine
  • Histidine
  • Phenylalanine
  • Threonine
  • Tryptophan

Nonessential amino acids, on the other hand, can be produced by your body. Supplementation may still be necessary to maintain balance. The 11 nonessential amino acids.

What does the “L” in front of the name mean?

If you look on the ingredient label of your dietary supplement, you will likely see an “L” in front of the amino acid name. Example: L-arginine (a non-essential amino acid). This “L” means that the amino acid is in a form which your body can easily absorb. These amino acids are more similar to the ones in our bodies.

Supplement amino acids with PURE.

Foods plentiful in amino acids.

Since we’re talking about protein here, look at animal-based foods with the highest percentage of amino acids. Things like seafood, lean meat, eggs and dairy are all high in amino acids. Quinoa, beans, nuts, seeds and soy products are also high in amino acids.

Learn more about PURE and order today. Send an email to or contact us at 866-535-5888 for assistance.



PURE Ask the Expert Questions and Answers

At PURE: People United Reaching Everyone, we have an expert team that is dedicated to answering your product and nutrition questions.

Below are the most popular questions from the previous week. You might find a topic related to a question you have.

Q: How many ENERGY can you drink daily?

A: The Mayo Clinic defines moderate daily caffeine intake as 400 mg among healthy adults. This is approximately three servings of ENERGY daily. If you experience irritability, restlessness, anxiety, sleep issues, or irregular heart rhythms, be sure to speak with your doctor about healthy caffeine intake.

Q: What is the purpose of using xanthan gum in GoYin and other products?

A: Xanthan gum is a plant-based material created by mixing simple carbohydrates with bacteria. It is used to help thicken, emulsify, and increase viscosity of liquids. It also helps create a more creamy texture. Typically corn or sugar beets are used to create xanthan gum.

Q: Can you give me a list of your products that provide high protein/low carbohydrate nutrition?

A: Generally speaking, a low-carbohydrate diet (not ketogenic diet 20-50g) consists of less than 130g of carbohydrate (CHO) a day. As a meal replacement shake, 360 Complete Shake incorporates whey and pea proteins (20g per serving – high protein), as well as a unique potato extract and fiber blend that helps the body control feelings of hunger. 360 Complete Shake offers a combination of vitamins and minerals, protein, carbohydrates, fat and fiber. One serving provides 19g of CHO, which includes 11g of fiber for a total of 8g of net carbs. Every serving of Mila packs three grams of protein-rich, heart-healthy omega-3s. In comparison, one half a fillet of salmon contains 4g of omega-3s. Mila is high in calcium and magnesium which contribute to bone health.

Q: Do you have any recommendations on how to travel by plane with the Superfruit juices and/or CalciuMK+?

A: Since these are liquids, they still adhere to the 3-1-1 rule: containers must be 3.4 ounces (100ml) or less; stored in a 1 quart/liter zip-top bag; 1 zip-top bag per person, and placed in the screening bin. The final decision rests with TSA on whether to allow these items on the plane.

Q: What products do you suggest are nutritionally good for young children to take?

A: Mila is a great product for the whole family, including kids. It offers plant-based protein and fiber, with no gluten, trans fats, or sugar. Overall, use of our dietary supplements is recommended for anyone over the age of 18 years. The nutritional needs of children during growth and maturation are different from those of adults. Please consult your doctor about appropriate supplements for people younger than 18 years of age.

Genesis PURE™ dietary supplements will be listed in 2018 Physicians’ Desk Reference

pdr-productsWe are proud to announce the inclusion of our line of high-quality dietary supplements in, the PDR digital version for downloading, and the 2018 Physicians’ Desk Reference® (PDR®) publication.*

The 2018 edition of the PDR will provide an explanation of Genesis PURE and a listing of five of our dietary supplements: Daily Build, HealthTrim® Cleanse (Liquid), Grape ENERGY, Cacao 360 Complete Shake, and Metabolic ONE. It gives Genesis PURE an additional boost in the scientific community, and helps strengthen every independent business owner’s position as an exclusive leader in the distribution of Genesis PURE products.

“We are thrilled to be part of this prestigious publication,” stated Daren Hogge, CEO. “The PDR is a great reference to have in terms of added credibility, as the PDR is a well-respected publication in the medical community.”

PDR has been the authoritative source on prescription drugs for 71 years. Found in virtually every physician’s office, pharmacy, clinic, and library, no medical reference is more current, more recognized, or more respected. The PDR contains full, FDA-approved drug label information, including warnings and precautions, drug interactions, and hundreds of full-color product images. Every label in PDR includes information on dosages, side effects, and safety information, such as contraindications, pregnancy ratings, and interactions with other drugs, food, and alcohol. The 2018 edition will include nonprescription drugs, dietary supplements, and herbs. Data on clinical trials are also included.

*U.S. formulations only.

You asked, we answered

ATEoftheWeek_0216 Q: I have heard a lot of testimonies on allergies, what products assist in aiding the symptoms of allergies?

A: You might want to try our Immune6 and Silver products which are balancing for the body and effective during seasonal changes. Both of these products help support a healthy immune system with essential nutrients and ingredients. Always consult a physician before using the Genesis PURE products. We recommend working with a physician knowledgeable in both holistic and conventional medicine to determine which products may be appropriate for you. Please note that Genesis PURE products are not intended to diagnose, prevent, treat or cure any condition, including allergies. Please see our FAQ regarding nut allergies at:

Q: What would you recommend for someone who has low iron levels and low energy?

A: None of the Genesis PURE products are intended to treat low iron levels. Some of the Genesis PURE products contain iron but they are not intended to nor will they meet the needs of an individual with an iron deficiency (see list below).  Most men and some women consume adequate iron in their diet, and supplementation among these individuals may have adverse health effects. But individuals with dietary restrictions, such as vegetarians, will need to make sure they consume a sufficient amount of iron. If you or any customers have an iron deficiency, please consult your doctor to determine which Genesis PURE products may be appropriate to support your overall health.

Iron in GP Products:
360 Complete Shake: 2mg
Mila: 1mg
Fusion: 17mcg

Q: Do any of the GP products contain nickel in the mineral blends or any other part of the product?

A: There is no nickel in the premixed product blends. Daily Build and ENERGY contain trace minerals, including nickle, but in very small amounts.

Supersizing is not always a super idea

portion_control_1016 To lose weight, it’s important to keep track of how many calories you are eating. Understanding portion sizes will help you and your family eat a healthy amount of food.1

We are all eating more—we’re skipping meals and eating larger meals.  A typical child’s plate is the size of what an adult meal used to be about 10 years ago. Times have changed though and businesses are serving healthy “to go” meals and smaller size “lite” meal options.

Is it necessary to control the portions of everything we eat? 

Yes and no. We used to drink regular 6 oz. sodas, but now we may drink two (12 oz.) bottles or use a super-sized cup. A portion of French fries used to be the size of the palm of your hand, and now it is three times as large. These are the kinds of things we need to portion.

Some foods are OK in larger portions. We should get more of foods that are low in calories, high in nutrients (vitamins, minerals) and offer health benefits (fiber, which helps us with normal elimination). Always use common sense and pick foods that offer a lot of nutrition for the portion size.

Portion size your plate2, 3

For example, a ½ cup of cooked non-starchy vegetables, versus 1 cup raw, contains about 20-25 calories.

  • Carrots
  • Green beans
  • Broccoli
  • Summer squash
  • Spinach
  • Tomatoes

In contrast, a ½ cup of a starchy vegetable (½ of a fist) contains about 80 calories, or 4 times the calories of non-starchy vegetables.

  • Corn
  • Peas
  • Winter squash (1 cup counts as a serving)

A 1/3 cup of cooked starchy food or grain (1/3 of a fist) contains about 80 calories.

  • Whole wheat pasta
  • Macaroni or other noodle
  • Brown rice, white rice

Vegetarians, and especially vegans (no dairy, eggs, and animal products) should eat more vegetable and grains to get the protein and some of the nutrients they miss from animal products.

  • Edamame
  • Beans, lentils, pulses

What about fruit?  The sweeter the fruit, the more calories it has due to the fruit sugar, or fructose.  For example, raisins are dried fruit and have more calories than fresh fruit. Each of the following contain 60 calories.

  • ¾ cup blueberries (size of ¾ of a fist)
  • 1/3 (11 oz.) cantaloupe or 1 cup of cubes (size of a fist)
  • 1 small banana (4 oz.) or 1 small apple (4 oz.) (size of half of a fist)

Protein is another great food that helps us feel full.  In addition to the fiber that you get from fruits, vegetables, and whole grains, protein contains fat, which also helps with feeling full. The leaner the meat, the lower the calories.

  • Meat comparison: 3 oz. chicken breast with no skin (size of deck of cards) is only about 105 calories.
  • 3 oz. Polish sausage may be 300 calories (three times the calories).

Dairy foods are a great source of protein. Milk provides eight grams per cup and a slice of cheese provides seven grams. Calories also vary depending on fat content. Other types of milk such as rice milk and almond milk are other foods to include.

All oils (olive, peanut, canola, vegetable, and others) contain about 120 calories per tablespoon—so deep frying lends a lot more oil than sautéing.

Great ways to downsize:4

  1. Use a smaller plate
  2. Eat sitting down – put your fork down between bites and chew slowly
  3. Drink plenty of water – aim for ½ your weight in water daily
  4. Eat six times per day
  5. Eat a balanced diet: three times daily incorporate animal or vegetarian protein sources and vegetables
  6. Fill in between meals with fruit, dairy or alternate. Eat whole grains in 1/3-1/2 cup amounts when included
  7. When dining out, ask to box up half your food, or share it with a friend
  8. Sometimes restaurants will let you order “children’s” or “senior” portions, even if you do not qualify
  9. Have it your way – ask for sauces and dressings on the side, substitute veggies for fries, etc.
  10. Never go anywhere overly hungry

Too busy to get in a meal or snack?  Try Genesis PURE’s HealthTrim® 360 Complete Shake, with water or milk of choice. If weight loss is your goal, consider complementary products as well, such as Metabolic ONE, PURE Café, and other Genesis PURE products for snacks.  Genesis PURE Superfruits and ENERGY are great choices.  Try HealthTrim Cleanse as well for 7-10 days to help support normal elimination; however, foods that contain fiber should be slowly reintroduced.

Trust your body to tell you when you’re full. It normally takes 20 minutes for your body to feel full. However, if you still feel hungry after 20 minutes, it is okay to eat more. Foods high in protein (such as lean meats or meat alternates) and fiber (such as fresh fruits and vegetables) tend to fill you up faster and enhance your nutrition intake for the day!5








Slow down on fast food

fastfood_0916 I know it’s tempting! That juicy hamburger or that chocolate covered doughnut are just too good to pass up. It’s easy to make that stop, especially when you’re out of time and have ravenous kids in the back seat.

There’s nothing wrong with an occasional fast-food hamburger. But if you are replacing nutritious foods in your diet with fast food on a weekly basis, you might want to rethink your routine. All that saturated fat, cholesterol, added sugar and sodium sure tastes good, but beware. You could easily take in 1,500 calories from just one meal alone. A general caloric recommendation for Americans is anywhere from 1,800 to 2,800 calories per day, depending on age, gender and activity level.So that one meal doesn’t leave you much room for anything else.

The top five reasons why you should not eat fast food:

  1. Since you can gain weight when you consume consume more calories than you burn, than eating fast food will only add additional fat and calories. A study published in “The Lancet” found that eating fast food more than two times per week can cause weight gain over time.2
  2. This same study noted that regular fast food doubles your chance of developing insulin resistance, heightening the risk of developing type 2 diabetes. 2
  3. The prevalence of fast food restaurants in a given location is associated to an increased risk of death from cardiovascular disease. One study found for every 10% increase in the prevalence of fast food restaurants there was a 1.39 times greater likelihood of dying from a cardiovascular condition (Daniel, Paquet, Auger, Zang, & Kestens, 2010). 3
  4. All food may be prepared in unsanitary conditions.
  5. It’s fun to make your own food, and healthier too. And, there are some really delicious recipes out there. Some of my favorite sites include: Epicurious, Allrecipes and Yummly.

So how can you make a change?

Gradually! It starts with a commitment. You have to want to make a difference in your health and your eating habits. Once you’ve made that decision, start slow. Don’t give up your fast food entirely. This will take time.

When you’re eating out, leave off the sauces; choose salsa, yogurt, mustard, etc. instead of mayonnaise. Instead of fries, choose a fruit or yogurt cup. Replace sodas with water, and add Genesis PURE ENERGY for flavor. Choose grilled meat, not fried. And, cut your portions.

You might also want to replace some of your meals with Genesis PURE’s 360 Complete Shake. Each 160-calorie serving is ideal for people looking to replace a meal or avoid overeating between meals. It contains a unique potato extract and fiber blend that helps the body control feelings of hunger. Whey and pea proteins also contribute to the Shakes robust 21g of protein.

Start preparing your own meals, in advance preferably. Take time on the weekends to sit down and plan. Cooking your own meals gives you control over what ingredients are put into the dish and the health content. You are also free to make any ingredient substitutions that you please based on your dietary needs. And, preparing your own meals lets you control your portions (stay tuned for a blog post on Portion Control).

Here’s to Whole Health!




You asked, we answered

ATEoftheWeek_0216Q: Do any of your products contain Vitamin K2?

A: Vitamin K2 comes from certain fermented foods, but it is not an ingredient in our products. It is just as important as vitamin D when it comes to protecting your bones. Our 360 Complete Shake and Coral Calcium products are excellent sources of vitamin D, as are Daily Build and Immune6. It’s important to remember that adequate levels of vitamin D help the body absorb calcium.

Q: What is the source for the color in ENERGY?

A: We use fruits and vegetables to color our ENERGY products. They contain no artificial coloring or sweeteners and they have no preservatives. And the caffeine comes from natural sources as well.

Q: Is there any product in the works to replace the Mila Bites?  

A: We do not have anything planned yet to replace the Mila Bites. We’re still researching the best route to take. You might want to check out our recipes: Chocolate Coconut Mila Balls and 360 Complete Shake Protein Bars are delicious!