Sharing it Forward – Paula Sue Cody

paula-sue-codyphoto-docxPaula Sue Cody, Genesis PURE™ Independent Business Owner, Sapphire Executive, is passionate about making a difference in the lives of others. After struggling with her own health, and then discovering Genesis PURE and how the products made her feel, she now shares them with everyone she meets.

In January 2016, Paula Sue was trying to overcome multiple health challenges. As a nutritional consultant, it became difficult for her to promote wellness when she was sick herself. After sharing her situation with a friend, he introduced her to the company’s opportunity and sent her Genesis PURE products. She started taking them and found that within a few days, she felt more energetic and was able to sleep better.

Paula Sue joined Genesis PURE in January 2016 and hasn’t turned back. In just one year and a couple of months, Paula Sue has grown with her business just by encouraging others to make a difference in their lives. She recently achieved Lifestyle Bonus.

“I passionately reach out to everyone I meet. I believe in educating, encouraging and guiding others toward making healthier lifestyle changes. Reaching out to family and friends and paying the message forward is what it’s all about.” – Paula Sue Cody

Paula Sue is a nutritional consultant and licensed colon hydrotherapist at Paula Sue’s Healthy Lifestyles in Ontario, California. She never misses a day without taking Genesis PURE products. She is passionate about improving the lives of others by providing access to Genesis PURE products and the business opportunity. To learn more about Genesis PURE or to reach Paula Sue, visit

If you have a success story as a Genesis PURE Independent Business Owner that you’d like to share with us, please forward to  

The views and opinions expressed in this article are those of the author and do not necessarily reflect the official policy or position of Genesis PURE.


Ask the Expert: frequently asked questions

ATEoftheWeek_0216At Genesis PURE, we have an expert team that is dedicated to answering your product and nutrition questions.

Here are the most popular questions from the last week. You might find a topic related to a question you have.

Q: Are  you diluting the effectiveness of Acai when you ultra pasteurize it? Can I say it’s all natural if we are altering it after it’s picked and before it’s bottled? A: Although the levels of certain nutrients in Acai may decrease with pasteurization, the final product retains most of the original nutritional value. After you open pasteurized juice, it may lose nutritional value due to exposure to light and the air. To optimize nutritional value, store pasteurized juice in the container in which it came. Acai is still all natural as we are not altering or adding any ingredients. 

Q: The previous Shake formula/ingredients showed a Greens blend, a Superfruit blend, and some others. Were those ingredients taken out of the 360 Complete Shake?   A: We did reformulate our meal replacement shake last year to better align with our HealthTrim line of products. We still have a superfruit blend with a vegetable that is listed with the other ingredients. The 360 Complete Shake contains papaya fruit powder, carrot powder, goji berry extract, noni extract, noni extract, mangosteen extract, acai extract, pomegranate extract, tart cherry powder, and raspberry powder.
As a meal replacement shake, it incorporates whey and pea proteins, as well as a unique potato extract and fiber blend that helps the body control feelings of hunger. 360 Complete Shake offers a combination of vitamins and minerals, protein, carbohydrates, fat and fiber. Each 160-calorie serving is ideal for those looking to replace a meal or avoid overeating between meals. The secret is in a protein extract and fiber blend. Learn more at

We recommend adding a scoop of Greens to your shake to benefit from those phytonutrients. Or combine it with your favorite fruit juice, smoothie or other Genesis PURE product. Greens is made up of four Proprietary PURE Blends that utilize some of the most beneficial superfoods, botanicals, superfruits, and mushrooms available, giving your life the edge it craves and deserves. In this way, your body is benefiting from the whole fruit and vegetable.



Genesis PURE’s Emerging Leaders Retreat

elr_dallas0317Are y’all ready for some Texas-sized fun? We’re wrapping up our plans for the Emerging Leaders Retreat this May and are counting down the days until we get to celebrate YOU and your accomplishments as emerging leaders!

You can expect a weekend full of powerful training on how to build your business and get closer to living the life of your dreams. You’ll also enjoy a meet-and-greet reception at the Genesis PURE Global Headquarters with CEO Daren Hogge, President Bobby Love and the entire executive staff.

Of course, there will be a little fun and relaxation, too. We want to highlight some of the hot spots you’ll be visiting during your trip…some fun facts to excite those “I’m about to travel” butterflies.

Just a reminder that March 27 is the qualification deadline, so you still have time to earn your Lifestyle Bonus and qualify for this Texas-sized adventure.

Bob’s Steak & Chop House, Dallas:

  •  Only serves PRIME filets
  • Touts its glazed carrot. Once you’ve tried it, you’ll understand.
  • Has an extensive award-winning wine list.
  • A house favorite dessert is their decadent brownie sundae with a peanut butter and chocolate brownie served with a scoop of triple chocolate and peanut butter cup ice cream smothered in a pecan, chocolate butter nut sauce.
  • “This is exactly the vibe a Texas steakhouse should exude…these are some righteous steaks, y’all.” –

 Relax in Luxury — You and your guest will be staying at the Westin Stonebrair Hotel & Golf Club

  • Boasts a Tom Fazio-designed 18-hole championship golf course.
  • Awarded the Worldwide Westin Hotel of the Year.
  • Award the AAA Four-Diamond Award for nine consecutive years.
  • Massage services include Relax, a Swedish light-to-moderate pressure massage with optional aromatherapy; Restore, a massage for the active guest; the Prenatal Massage, specially designed for mommies-to-be and using support pillows to improve circulation and reduce cramping; and Couples Massage to share with a loved one, customized to each of your needs with optional aromatherapy.

 Billy Bob’s Texas, Fort Worth:

  • Billy Bob’s has been named “Country Music Club of the Year” 12 times.
  • Ringo Starr, .38 Special, Men At Work, The Go-Go’s, Steppenwolf, REO Speedwagon, Styx, Pat Benatar, Heart, and ZZ Top have all performed here. Even Ray Charles and Bob Hope have performed onstage.
  • Merle Haggard made the Guinness Book of World Records for buying the largest round of drinks when he bought 5,095 drinks of Canadian Club for the entire club. The bill totaled $12,737.50 and equaled 40 gallons of whiskey.
  • More than 17 million visitors have come through Billy Bob’s doors since 1981.
  • More than 47,500 bulls have bucked in Billy Bob’s arena to date.
  • Billy Bob’s launched its recording label in 1998.
  • In one weekend in 1982, it paid Reba McEntire $3,500 on a Friday, and George Strait $4,500 on a Saturday – a fraction of what those performers command today.

It will be game-changing, life-changing, YOU changing. You can do this! For more information on how to qualify, visit or contact our Success Team at 1-866-535-5888.

LIVE PURE PRO Glossary of Terms

using-livepurepro_0117To help you get up and running quicker, we’ve compiled an alphabetical glossary of terms that will make your understanding of LIVE PURE PRO (LPPro) that much easier. Some of these terms may be familiar to you already.

Ad Tracking: Monitoring a brand’s performance including awareness, product trial and usage, and attitudes about the brand versus the competition.

Audio/Video Creators: This feature allows you to record or upload your own personal audio or video files. You can then email them to anyone.

Back end:  As opposed to the front end, the back end is your back office where you log in and manage your business. It’s your Control Center and Content Manager. You are the administrator. Think of the back end as the administrator page.

Cold Lead: Reaching out to a customer that has never heard of Genesis PURE or the products.

Conference Bridge: Host your own conference calls with up to 99 participants. You can even send out a recorded call via email, embed the recording or set up a replay of the recording.

Content: Content could be anything from the text on your “About” page to the photo on your company press release.

Contact Manager: This tool organizes your business and includes every feature imaginable to make prospecting a cinch.

Conversion: Our simple, yet powerful conversion tools help you make sales, grow your downline, and positively explode your productivity.

Drip Campaign: Send a series of emails or messages in minutes to on-board and retain customers.

Duplication: Discover your new secret weapon for team-wide success. Our system trains, motivates, and delivers real results for anyone – regardless of experience!

Email Autoresponder: Pre-written messages that you can send to your contacts on a delivery schedule. You are able to edit them, enable or disable them, delete them, add new ones and more.

Email Broadcast: This is like an alarm clock that alerts you to what your prospects are doing. It tracks their activity for you!

Front end: As opposed to the back end, the front end is your presentation component. Here is where the system collects input from your users in various forms and captures it (Capture Page) to use in the back end.

Log: This is a record of data: could be user logs, content logs, etc.

Lead Capture Page: A website that can be marketed and advertised to prospects. The capture page contains a contact form (first name, last name, email address and phone) that the prospect completes to receive additional information and the contact would be stored in the user’s contact manager.

Lead Generation: Discover new opportunities to pull leads into your marketing funnel. We give you the tools to make it easier, faster, and more effective.

Marketing Suite: You get a complete marketing and presentation website that carries your prospects through the “engage, educate, convert” process.

One-touch email: These are pre-written emails that you can just click and send. They save you time.

PhoneBurner: Our exclusive PhoneBurner® technology calls your contacts for you, leaving professional (and proven) voicemails that incite prospects to take action!

Prospecting: Automated follow-up campaigns and cutting-edge prospecting tools help you build relationships and prospect like a pro!

Search Engine Optimization: the process of affecting the visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.

SmartSender: Easily send documents, videos, audios, websites and more to one prospect or a group or team. You can send these via email, Facebook or Twitter. And, the system tells you when your emails are opened.

Social Media Integration: Social media networks allow for fast sharing and engagement throughout your circles of influence. We provide the social tools to both proactively share with your prospects as well as be seen and contacted by new potential customers and business partners.

Social Sharing: You can easily share your content on all the social giants: Facebook, Twitter, etc.

Template: These control how your content looks on the page and are extremely helpful when you have to produce a lot of pages. It is what makes your site look and feel consistent. LPPro creates these for you.

Warm Lead: Reaching out to a customer who has heard or recollects something about you or Genesis PURE and their products.

Webinar Room: Host your own web meetings with up to 50 attendees throughout the world.

Workflow: The routing of documents or pages between users creating content.

There’s so much more! You get a 24-hour, toll-free number where you can set up a personal greeting. LPPro is a smart system, but don’t let that intimidate you. Remember, you can set the system up in minutes and it’s self-explanatory. All you need is the want to succeed in this business.

Watch the Introduction Webinar. Then Let LIVE PURE PRO take your business to new heights today! Try it and BE FULFILLED.

Ask the Expert: frequently asked questions

ATEoftheWeek_0216At Genesis PURE, we have an expert team that is dedicated to answering your product and nutrition questions.

Here are the most popular questions from the last week. You might find a topic related to a question you have.

Q: Can you help explain why we have goji juice and wheat grass in our product line? A: Simple sugars as well as the vitamins and minerals in wheat grass can be absorbed by the body and is a natural source of vitamins A, E, C, K and B6 as well as calcium, magnesium, selenium and iron. The fiber is not fully digestible, but this is true of most fruits and vegetables. Goji, known as the “happy berry,” may promote feelings of well-being. It has high nutrient content, carotenoids, essential fatty acids and powerful antioxidant properties. It also is a source of vitamin C and polysaccharides to support healthy functions of the immune system.

Q: My mother in law is doing Rally28. She has high blood pressure. Is there anything she should stray from? She is also constipated. A: We recommend your mother-in-law consult her physician before starting any weight-loss program. Additionally, the recommended use for Metabolic ONE states: Do not take this product if you have heart disease, high blood pressure, or are taking any prescription medication, especially monoamine oxidase inhibitors (MAOIs). The constipation could be caused by her body adapting to the added amount of fiber she is getting from the program. One serving of 360 Complete Shake provides 11g of fiber. If she is using two shakes a day, she is getting 22g of fiber, which is 88% the DV for fiber. Most people do not consume enough fiber in their diet, so when they add more, constipation can occur. It is important to drink sufficient water to help move fiber through the digestive tract. She may want to reduce the amount of shake she is using and give her body time to adapt to the added amount of daily fiber. Another issue may be what we call transitory adaptation. As an individual makes significant changes to their diet, some people need time to adapt to these changes. Some people may experience some GI disturbances as a result of the changes until the body learns to adapt.  Generally, like increased fiber intake, we recommend cutting back amounts used and then increasing them back to normal dosages as tolerated. However, in the case of your mother-in-law, we highly recommend she consults with her physician before using the Genesis PURE supplement products.

Q: What metals does C’ENCIA pull out of the skin? A: C’ENCIA is intended to intensely moisturize the skin and nourish the skin with beneficial ingredients to help minimize the appearance of fine lines and wrinkles. Products intended to pull impurities out of the skin are usually face masks and unfortunately C’ENCIA does not have this effect.  If Genesis PURE had a face mask product, it would not be capable of pulling out “metals” from the skin.  This is a common misconception sometimes touted by other companies.  A face mask can draw out of the skin dirt, sebum, dead skins cells and other accumulated particulates like cigarette smoke, pollution fumes, and pollen.  Unfortunately, C’ENCIA does not have the capability to pull impurities or metals out of the skin.


Chew on this, and cut calories at the same time

chew_on_this_0217Wouldn’t it be great if you could lose weight while you ate? We are not talking about eating a granola bar while walking on the treadmill. Certain foods actually have thermogenic properties meaning they raise your core body temperature and thus boost your metabolism.

The following foods have actually been shown to boost your body’s calorie-burning potential, so you can burn calories while you chew and digest.

Fat-burning foods:  

Whole Grains: Did you know your body is burning calories when you digest food?  In one study, it was shown that a meal containing whole grains required twice as many calories to digest as a meal containing refined grains (137 vs. 73 calories).1 Whole grains have other health benefits as well, including a higher protein and fiber content than refined grains.

Lean or Plant-Based Protein: Moderately increasing protein intake may modestly increase metabolic rate. A healthy protein intake may provide additional weight management benefits by increasing fullness following a meal and promoting retention of lean muscle mass.2

Hot Peppers (capsicum): Peppers may modestly increase both metabolism and fat burning. The benefits of red peppers have been seen in studies using pills as well as whole foods. Regardless of how you ingest it, capsicum may aid your weight management efforts.3   Genesis PURE products such as Daily Build, Metabolic ONE and HealthTrim® Cleanse contain ingredients from peppers. Greens contains organic cayenne fruit and PURE Café has black pepper extract.

Oolong, Green, or White Tea: Oolong, green, and white teas are rich in polyphenols (plant chemicals) and also contain caffeine. The metabolism- and energy-boosting effects of consuming polyphenols and caffeine have been shown in numerous studies.4

Coconut Oil: While coconut oil has not specifically been found to increase metabolic rate or promote fat burning, it may be a beneficial food to add to your weight management program. In recent studies, individuals consuming coconut oil as part of a weight management program experienced greater reductions in waist circumference than those who did not consume the coconut oil5, 6 in addition to helping support weight management, preliminary evidence suggests that coconut oil may also help promote blood cholesterol profiles at normal levels.7

Genesis PURE HealthTrim® line of products:

In addition to the foods above, Genesis PURE’s HealthTrim® line of products can help you reach your own unique weight-management goals with targeted nutrition. The following products are all part of Rally28, Genesis PURE’s Complete Nutrition Weight Loss System.

  • 360 Complete Shake contains a proprietary Craving-Control technology and fat-burning ingredients. A unique potato extract helps promote healthy weight loss while Protease Inhibitor, derived from potato, helps to reduce appetite.*
  • Green Coffee Bean contains chlorogenic acids which offer beneficial polyphenol antioxidants, an amount comparable to some products used in weight management research. Some studies show that the chlorogenic acid in green coffee beans affects how the body handles blood sugar and metabolism.*
  • PURE Café is a slimming coffee that suppresses appetite so you can limit the amount of calories you are eating throughout the day.*
  • Metabolic ONE contains green tea and cayenne pepper and caffeine, ingredients that help supercharge a sluggish metabolism.*

Devise your fat-burning meal today, and be sure to combine it with plenty of exercise and adequate sleep.

Please consult a healthcare professional before beginning any diet plan, supplement regime or workout plan.



1 Barr SB1, Wright JC. Postprandial energy expenditure in whole-food and processed-food meals; implications for daily energy expenditure. Food Nutr Res. 2010 Jul 2:54.

2 Paddon-Jones D1, Westman E, Mattes RD, Wolfe RR, Astrup A, Westerterp-Plantenga M. Protein, weight management, and satiety. Am J. Clin Nutr. 2008 May;87(5):1558S-1561S.

3 Ludy MJ1, Moore GE, Mattes RD. The effects of capsaicin and capsiate on energy balance: critical review and meta-analysis of studies in humans. Chem Senses. 2012 Feb;37(2):103-21.

4Hursel R1, Westerterp-Plantenga MS. Catechin- and caffeine-rich teas for control of body weight in humans. Am J. Clin Nutr. 2013 Dec;98(6 Suppl):1682S-1693S.

5 Liau KM1, Lee YY, Chen CK, Rasool AH. An open-label pilot study to assess the efficacy and safety of virgin coconut oil in reducing visceral adiposity. ISRN Pharmacol. 2011;2011-949686.

6 Assuncao ML1, Ferreira HS, dos Santos AF, Cabral CR Jr, Florencio TM. Effects of dietary coconut oil on the biochemical and anthropometric profiles of women presenting abdominal obesity. Lipids. 2009 Jul;44(7):593-601.

7 Feranil AB1, Duazo PL, Kuzawa CW, Adair LS. Coconut oil is associated with a beneficial lipid profile in pre-menopausal women in the Philippines. Asia Pac J Clin Nutr. 2011;20(2):190-5.


LIVE PURE PRO Questions and Answers

using-livepurepro_0117As a network marketer, content is very important to you. Just as you need a hammer and nails to build a house, you can greatly benefit from a Customer Relationship Management System (CRM) to help build your business.

Genesis PURE custom built a CRM just for you, the Independent Business Owner. It’s called LIVE PURE PRO (LPPro) and it may be the most important tool in your arsenal. You might be saying I hate using the computer, or I’m not technically savvy. Well, you don’t have to be! Below are some answers to commonly asked questions that will better explain what a CRM is, specifically LLPro, and how it can help you in ways you may have never thought possible!

Q: What is a Customer Relationship Management System (CRM)?

A: A CRM is an online system that helps you manage your contacts and recruit new IBOs and customers. It allows you to create, edit, produce, and publish content for use in your marketing.

Q: Why would I need a CRM?

A: Any successful business today must have a content strategy. It’s what your audience is looking for. The problem is that many of us don’t have the time to write emails, update our websites or blogs, or keep up with social media. A CRM does all that for you.


A: Imagine you meet someone at your child’s soccer game and want to share the Genesis PURE opportunity with them. Once you connect with them and share your business card, LPPro helps you further that connection automatically. You can share Genesis PURE-branded videos and flyers and send emails. When your friend visits your personalized page, you can track where they have been, what videos they watched and for how long. Most importantly, it will save you time so you can spend more time watching your child score that goal.

Q: Is LPPro simple to use?

A: Yes. If you can use Word then you can handle a customer relationship management system. LPPro can be set it up in minutes. As IBO Sean Springsteen said, “You can be a presenter from across the airwaves, no experience or technical savvy necessary.”

Q: How can I use LPPro for my Genesis PURE business? 

A: There are so many ways to use LPPro, including but not limited to generating follow-up campaigns, sending information to prospects from email links, managing contacts, leads and prospects, and ultimately, growing your business! Peak their curiosity with a Personalized Capture Page, a form they fill out, which can get you a lead. This gives you the opportunity to meet and greet them and build that relationship which is fundamental to business.

Q: Does LPPro support mobile?

A: No. You can use LPPro from Internet connection.

Q: What can I do to get ready for LPP?

A: Play around the system and investigate. Make sure you read through these questions and answers. Watch the Introduction Webinar that walks you through how to use the system. You can also go directly to the LIVE PURE PRO website to get a feel for it. Remember, practice makes progress!

Q: How much flexibility will I have to add my own content?

A: Use can add their own content to just about anywhere, SmartSender, one-touch emails, phone scripts, templates, capture pages, and more. The only area that is not completely customizable is the replicated site.

Q: Is there training for LPPro?

A: Yes! A LPPro Introduction Webinar can be found here:

Q: How much will LPPro cost me?

A: LPPro is a valuable tool that pays for itself. The most popular plan is $19.95 per month. The Premier package is $49.95 a month. It’s a worthwhile investment.

Q: What are the system requirements?

A: LPPro supports the following web browsers: Internet Explorer 9+, Firefox, Safari 5+ and Chrome. For the best experience, you should install Adobe Flash Player and Adobe Reader.

Q: Where can I get help/support?

A: Support can be found at